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2014-03-29 / 14:17:42

Justin checks out how the photos are turning out at the NEO Spring 2014 shoot. More exclusive behind the scenes photos to come every day this week.

Focus on Justin.

That. Smile.

@adidasneolabel: Justin putting on a mini show at the #dolbytheater during our Spring 2014 shoot.

@adidasneolabel: Shouting out shout outs. Remember these? #latergram

@djtayjames: We dem boyz